With an intimate cinematography and quaint colorist-driven visual aesthetic reminiscent of Two Door Cinema Club's early videos, the scratchy guitar riffs serve as the perfect anxious backdrop for Max's lovesick uncertainty. The atmosphere created in the video is an alluring vintage environment, and it feels like stepping into a clever Midwest counterpart of the Magic Castle. Just like watching the thematic coin flip in the air, there's a sense of lasting hope encapsulated in the video, making viewers root for underdog Max, wishing that in the end "great things" will result for him. I feel the same hope for the hardworking group providing the video's soundtrack. Captiva, "I won't tell a lie," your talent is not just sleight of hand, and as this very meta music video indicates, you will also do great things. Captiva is one of those groups that you have to root for, because their magic lies in their genuine, humble nature, their vulnerable honesty, and their refreshingly addicting sounds--see/hear for yourself in the spellbinding Road To Ruin. | |
Alt Rising Acts Captiva are premiering their cinematic music video for Road To Ruin right here on IndieBeat. When the group released this track last year, we described it as "ruminating honesty with its captivating guitar riffs full of winding and warm sonic nostalgia." Director Michael A. Coleman takes that captivating honesty and translates it into a warm, nostalgic short film, which follows the charming Max the Magician in his (500) Days of Summer-type courtship struggle.
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As we at IndieBeat have learned, Miami is an innovative independent scene, fostering incredible music and culture in a intimate yet amplified setting. The video showcases this with a tour of the more hole-in-the-wall Miami, with the close community vibe exhibited through use of the paperboy SunGhosts delivering the news that music will never die out in the scene (despite rumors about it going under), to all their band friends including Magic City Hippies, AstroMaps, and Deaf Poets. You'll even find another one of our Alt Rising Acts in there: the amazing Long Shore Drift. The video finishes with the guy's rocking out a small local gig at an unexpected venue, standard to a scene dedicated to playing live no matter how small the nook and cranny. Having just finished a week full of showcases at SXSW and having charted on college radio stations nationwide, it's incredible what these guys are doing with their rapidly rising fame. SunGhosts never forget about where they started, and that's why everything these guys do is full of passion, ferocity, and genuine talent. Watch the video for Til The City Goes Under below: Nashville based artist Zeke Duhon has just released a new video for his single Always Is Now. The singer-songwriter recently played SXSW and has signed a publishing deal with Big Deal Music, whose roster includes Bad Suns, Sylvan Esso, Ray LaMontagne, St. Vincent, and Sleater-Kinney just to name a few. The alt-folk track is a longing atmospheric rumination with an addictingly cerebral rhythmic texture reminiscent of alt-J. Duhon's bio says it best: "It is easy to be carried away by his sweeping melodies, enchanted by the timbre of his voice and impressed by the architecture of his songs. His repertoire is a crackling hearth fire. In a time of chill, he’s here only to bring warmth." That imagery is perfectly captured in his beautifully cinematic video. This certainly won't be the last you'll be hearing of Zeke Duhon, but since "all we have is now, always is now" take a moment to cherish the talent in his latest release.
Our Artists in Residence Lyonn has just released a new acoustic music video for their single Empty Bed. This is the song that we previously described as "Lyonn has taken the romantic songwriting roots, advanced the energetic pop-rock backgrounds, and yet again transformed into a new alternative force with more electric sounds, dance beats, and a new level of indie songwriting." Watch as Tyler & Attila take the same energy of the track and embody it in a more intimate stripped-down performance. The video was shot at Armada in Knoxville, TN, directed by Douglas McDaniel and engineered by John Tod Baker. Stay tuned for more from our Artist in Residence. For now, be sure to follow their every move over on Twitter and Facebook
We're absolutely thrilled to premiere CHORD's new music video for their single Science concurrently with their Alt Rising Acts feature. Science is one of the more darker, edgier and electronic tracks off the group's Second Album Initiative, reminiscent of Depeche Mode and indicative of their more evolved and expressive sound. The cerebral track is created into an choreographed illusion by world-class dancers Simone Salvaggio and Jessica Aiello. CHORD describes the video as "a track we are particularly proud of not only because it is one of our own favourites but mainly because two world class dancers (who regularly perform on Broadway [in] New York) chose it to choreograph one of their dances. We thought this was amazing and decided to fly over to Italy where they [were] performing at the moment and make a video with them." Truly an amazing creation, full of soul. Stream the video below, then be sure to stay up to date and support CHORD via their Twitter, Facebook, Bandcamp, and Main Site. |
@IndieBeatMusicIndie + Alternative Music Media. Your Online Music Venue: Introducing You To Your Next Favorite Artist. Curated by Josh Pineda Archives
July 2016
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